As is tradition, Boston Mills Ski Resort Open House is this Friday through Sunday. New to the Open House, specifically Sun Valley Sports, is the fresh clothing line: Lumen.
Lumen embodies the rising generation. The owners are young but capable. Their message incorporates generosity and entrepreneurship.
The 15-year-old owners, Jacob Roscoe and David Ross, are donating 30% of every sale to The Cleveland Foodbank. All left-over profits are being put right back into the business in order to continuously create new products.
Ross said the company will be switching charities every few months, so if there is a charity you want to support, Facebook Lumen with the name of the organization, a brief description, and why the extreme sports clothing company should donate 30% of their profits to that organization.
Lumen will also be collecting non-perishable food items for The Cleveland Foodbank, at the Open House, Saturday. For every non-perishable item you donate, you will receive 5% off your Lumen purchase. This offer is available for up to 5 cans. In other words, if you donate 5 cans you will receive 25% off your Lumen order.
Shirts are $14.00 and hoodies are $24.00.
Boston Mills Open House
The Open House, located at Boston Mills Ski Resort, offers the lowest prices for all your winter needs. This includes season passes, kids programs and more. Ski and snowboard goods will also be available at low prices through both the Buckeye Sports Center/Sun Valley Sports tent and the Ski Patrol Swap Shop.
The Open House also includes the premieres of Burton’s 13 (8 p.m.) and Level 1 productions’ Sunny (9:30 p.m.). The movies and popcorn are free. Beer and soda will be for sale during the premiere.
Saturday, meet the pros! Tom Wallisch and Nick Geopper will be signing autographs from 11 a.m. to 3 p.m. followed by the annual Monster Rail Jam! Rail jam registration is from 11 a.m. to 1:30 a.m. at the base of Summit. There is a $10 fee to enter. The rail jam, which begins at 2 p.m., features 2 boxes, 2 handrails, a down-flat-down and a wall ride. Helmets are required and the product toss is at 5.
Sunday is a family day. It includes a corn roast, pumpkin painting, bouncy house and more.
Behind Lumen
While in school one day, the boys stumbled upon the idea of a clothing company.
“Jake came up to me and said ‘hey check this out; I have this cool idea and we could make something out of this.’ He showed me this design, we started talking about it and got really into it. We definitely wanted to move forward with it.” Ross said.
Roscoe and Ross said their immediate goal is getting Lumen’s name out there and showing they can make a good product. They explained, the idea for the logo came from the illuminati. The mystic of the figure drew Roscoe in, and the design grew from there.
Now working from Roscoe’s parents’ garage, Lumen founders put their savings together in order to buy a printing machine and all other needed materials. They collaborate with classmates for ideas and use friends as models.
The first product dropped officially October 7th.
Chase Adrenaline 